Handshake
Backstory
The idea of Handshake came around the start of the pandemic as a need for people to connect and enforce the digital interactions.
Business Type
Startup Idea
Role
I got contracted to further expand the idea of a social network that would be purely based on camera interactions. My role included scoping and proposals for the feature set.
Approach
Starting out with a couple of interviews we started to shape up what would be our MVP and it was pretty basic. It included 3 main features - video chat rooms, live commenting and profiles to connect people with each other. The idea was for a bunch of friends to create rooms and chat with each-other to spend the time during the pandemic. We decided to follow the usual ux interaction patterns which would reduce the learnability of the application, and would be easy to use. The room would be created by a host, which would invite his friends, and then people who watch the session, they would be observers who could ask to join the room with the permission of the host. The app would be available for mobile and desktop.
We designed a few onboarding screens to let the user know what the app is about and set the expectation right of the bat.
The use can explore rooms by just swiping down and up and then would request to join the room. They also have the possibility to send a comment right from the homepage.
We allowed comments depending on the hosts’ choice. Observers could reply to the comments through the commenting feature or answer them directly. This would increase engagement and connection between the audience and the host.
We made creating a room very simple, with an option to invite friends right away. This was a user request that we also thought could be a good addition.
This was our starting landing page which we would use to promote our application even though our main promotion channel wasn’t going to be through the website.
Built in Webflow.
Jetmir has been creating experiences and user interfaces for mobile and web software businesses internationally since 2010. He has experience in both leading teams and being a part of them. Besides empathy for the user, one of Jetmir's main assets is understanding how to blend business with customer delight by optimizing the client's digital touchpoints.